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TREND

TREND

TREND

RESEARCH

RESEARCH

RESEARCH

UTiLISING ANALYTICAL AND COMPOSITIONAL SKILLS TO IDENTIFY AUTHENTIC TRENDS THAT HIGHLIGHT CULTURAL RELEVANCE AND OPPORTUNITIES FOR BRAND GROWTH. THESE INSIGHTS HELPED SHAPE CAMPAIGN AND PRODUCT CONCEPTS FOR KEY RETAIL PARTNERS.

UTiLISING ANALYTICAL AND COMPOSITIONAL SKILLS TO IDENTIFY AUTHENTIC TRENDS THAT HIGHLIGHT CULTURAL RELEVANCE AND OPPORTUNITIES FOR BRAND GROWTH. THESE INSIGHTS HELPED SHAPE CAMPAIGN AND PRODUCT CONCEPTS FOR KEY RETAIL PARTNERS.

Playground Image

LOOKBOOK

CATWALK TAKEDOWNS

CATWALK TAKEDOWNS

client: warner bros. discovery


analysis of trends seeN on the seasonal runways for Spring/Summer and autumn/winter. I KEPT AN EYE OUT FOR AUTHENTIC tie-INS between RECURRING runway themes and WBD properties.

presentED TO Global Fashion & Home Category teams where everyone can pick out boards MOST relevant to their partners to share for new product and campaign inspirations.

client: warner bros. discovery


analysis of trends seeN on the seasonal runways for Spring/Summer and autumn/winter. I KEPT AN EYE OUT FOR AUTHENTIC tie-INS between RECURRING runway themes and WBD properties.

presentED TO Global Fashion & Home Category teams where everyone can pick out boards MOST relevant to their partners to share for new product and campaign inspirations.

client: warner bros. discovery


Analysis of emerging trends in graphic design with a focus on seasonal themes and consumer appeal. I identified relevant DESIGN motifs that resonated with wbd properties and market demands.

presented to global consumer products pd creative services to inspire new styleguides.

client: warner bros. discovery


Analysis of emerging trends in graphic design with a focus on seasonal themes and consumer appeal. I identified relevant DESIGN motifs that resonated with wbd properties and market demands.

presented to global consumer products pd creative services to inspire new styleguides.

LOOKBOOK

MOOD BOARDS

MOOD BOARDS

client: warner bros. discovery


CURATED ENGAGING MOOD BOARDS AND CREATIVE PITCHES TAILORED FOR Wbd'S RETAIL PARTNERS, BLENDING TREND INSIGHTS WITH BRAND AESTHETICS. I PRESENTED THESE BOARDS, amongst others, TO PRIMARK'S HEAD OF LICENSING, BUYING AND DESIGN TEAM where my team and i inspired new product ideas and concepts for ss25 campaigns.

client: warner bros. discovery


CURATED ENGAGING MOOD BOARDS AND CREATIVE PITCHES TAILORED FOR Wbd'S RETAIL PARTNERS, BLENDING TREND INSIGHTS WITH BRAND AESTHETICS. I PRESENTED THESE BOARDS, amongst others, TO PRIMARK'S HEAD OF LICENSING, BUYING AND DESIGN TEAM where my team and i inspired new product ideas and concepts for ss25 campaigns.

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